In this episode of Hustleshare, we chat with Mansueto "Joel" Callao, Chairman and CEO of NYXSYS, to travel through his journey from a PUP graduate breaking into multinational sales to leading one of the Philippines’ biggest players in digital out-of-home advertising. Joel shares how persistence helped him land major clients, why a ₱26M billboard deal with no location became his first big break, and how a spectacular installation failure pushed him to level up. He opens up about shifting from static billboards to Asia’s largest LED displays, pivoting during the pandemic to build AI-powered audience measurement, and the leadership lessons he’s learned from working with Gen Z talent. Joel also gets real about staying true to your company’s “why,” keeping innovation constant, and why embracing failure is essential to long-term success.

In this episode of Hustleshare, we chat with Mel Nava, founder and CEO of 1Export, to talk about her journey from hustling as a bazaarista and working in export sales to building a tech startup that empowers Filipino SMEs to expand globally. Mel opens up about the struggles of bootstrapping a company, losing her co-founders, and battling depression, and why she chose resilience over giving up. She also shares how 1Export turned a “rejected idea” into a fast-growing export platform, the lessons she learned from her MBA at AIM, and how the company is making compliance, documentation, and global market access easier for small businesses.

In this episode of Hustleshare, we chat with Vincent Mendoza, founder and CEO of Farmvocacy, to talk about his journey from selling security systems door-to-door and launching beverages at URC to building a climate fintech startup that empowers Filipino farmers. Vincent opens up about the failures that forced him to start over, why he chose purpose over a stable corporate career, and how Farmvocacy is breaking the cycle of farmer debt with commodity-backed financing and sustainable partnerships. He also shares the lessons he’s learned from surviving multiple “valleys of death,” and how grit, humility, and faith continue to guide him as he brings Filipino innovation to the global stage.

In this episode of Hustleshare, we chat with Lester Cruz, CEO of Singlife Philippines, to talk about the journey that took him from his early sales grind and 15 years at Citi to pioneering digital banking at CIMB and Uno before leading one of the country’s most innovative digital insurers. Lester gets real about the rejections that built his grit, the leadership lessons he learned climbing the corporate ladder, and why he chose to take on the massive challenge of closing the Philippines’ insurance gap. He also shares how he’s redefining the insurance experience for Filipinos, and what running, resilience, and family have taught him about leadership and balance.

In this episode of Hustleshare, we chat with Nel Laygo, Founder and CEO of Peddlr, to unpack the wild journey that took him from hustling as a kid in Catbalogan, Samar to building one of the Philippines’ fastest-growing fintech startups for micro and small businesses. Nel gets real about how early side hustles shaped his entrepreneurial grit, why breaking through barriers in Region 8 gave him a chip on his shoulder, and what it took to scale Peddlr from idea to 250,000 downloads in just six months. He also shares how he tackled user trust issues, built a grassroots community that became their biggest growth driver, and what he learned moving from bootstrapping to finally raising investor capital.